Brand Perception

[Chase]

I'm pretty open-minded about watch materials but half-timbered would be a step too far.

Saw some of those at the pharmacy checkout counter on the weekend


Thats totally going to be Eolex's next play..

[Martin]

Rolex already did the wood dial on the DD:


Personally, I wouldn't mind wearing that one, only on leather though.

[Imitation of Life]

I just had another thought. Tudor has been around for so long and up until a few years ago seemed to be little more than an afterthought to Rolex.

Tudor has quite a few older models that don't mimic Rolexes, so I'm not sure I agree with this.

[Imitation of Life]

On another note, some Tudor Subs even shared cases and crowns with Rolex Subs, so that seems like a hell of a deal to me. Makes me wonder with the price difference was between a Tudor and Rolex back in the day.

[FuzzyB]

On another note, some Tudor Subs even shared cases and crowns with Rolex Subs, so that seems like a hell of a deal to me. Makes me wonder with the price difference was between a Tudor and Rolex back in the day.

I'm guessing not nearly as much as what it is today. Some of those models differed only in movement and dial. That got me to thinking about the "value" of the Rolex movement. It would be interesting what Tudor would charge for an ETA powered Sub today if it used the same case and other bits as the Rolex. (I started the other thread about buying a Sub with a 2824 to explore that thought some more.)